01
Setup & Structure
- • Program architecture & positioning
- • CPA / RevShare / Hybrid models
- • Platform setup & optimization
MERA PARTNERS · STRATEGY × EXECUTION
AFFILIATE CONSULTANCY
FOR iGAMING BRANDS
Strategy. Execution.
Long-term alignment.
We partner with selected operators to build, manage and scale affiliate programs through strategy, execution and long-term alignment.
✧ WHAT IS MERA PARTNERS
MORE THAN AFFILIATE EXPOSURE
MERA Partners is MERA Gaming’s exclusive consultancy company, focused on operators who want more than affiliate exposure.
We work as an extension of the brand, taking responsibility for the strategic design, operational management and controlled growth of affiliate programs.
01
Full program management
Strategy, structure and day-to-day execution
02
Hands-on involvement
Strategic and operational ownership
03
Long-term performance
Value over short-term volume
04
Compliant scaling
Controlled growth with brand protection
✧ HOW WE WORK
A CLEAR SCOPE.
MEASURABLE OBJECTIVES
Every partnership under MERA Partners is structured around a clear scope of work, defined deliverables and measurable objectives.
Each brand operates under its own tailored framework, adapted to its markets, verticals and growth stage.
- 01Custom strategy per brand
- 02Dedicated affiliate management team
- 03Defined KPIs and performance targets
- 04Continuous optimization and reporting
- 05Quarterly performance and commercial reviews
✧ CORE SERVICES
EVERYTHING A PROGRAM NEEDS
From architecture to recruitment, optimization, compliance and strategic oversight – one team, one scope.
02
Recruitment & Management
- • Targeted affiliate acquisition
- • Deal negotiation & approval
- • Ongoing relationship management
03
Performance
- • Traffic quality monitoring
- • GEO-level performance analysis
- • Continuous optimization
04
Compliance
- • Traffic source validation
- • Brand guideline enforcement
- • Risk & fraud mitigation
05
Strategic Oversight
- • Performance insights
- • Strategic recommendations
- • Market & competitor intelligence
✧ EXCLUSIVE BRAND PARTNERS
A LIMITED NUMBER.
A LONG-TERM VISION
MERA Partners works with a limited number of brands under exclusive consultancy agreements. Each partnership reflects our hands-on approach and long-term vision.
CRYPTO × LATAM
DEUCES
Deuces is a crypto-focused iGaming brand with local payments in Colombia and Mexico. Through MERA Partners, the brand benefits from a full-scale affiliate program management model with defined deliverables, performance targets and strategic oversight.
Exclusive
Hands On
✧ WHY EXCLUSIVE
NO CONFLICTS.
CLEAR OWNERSHIP
Exclusive partnerships keep brand and consultancy fully aligned – with one owner of strategy, execution and long-term value.
- 01Full alignment between brand and consultancy
- 02No conflicts of interest
- 03Clear ownership of strategy and execution
- 04Long-term value over short-term volume
✧ THE RIGHT FIT
MERA PARTNERS IS FOR YOU IF
We work with operators who want structure, not shortcuts – and who are ready to treat affiliates as a serious growth channel.
- 01You want to scale affiliates seriously
- 02You value structure, compliance and transparency
- 03You are looking for long-term growth
✧ LET’S TALK
LOOKING FOR A STRATEGIC PARTNER?
Operator, affiliate or brand conversation – send a short note and the Partners team will come back to you.